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Diddy I’m Holding GM Accountable… Spend More on Black Biz!!!

Diddy (Photo by Charley Gallay/Getty Images for iHeartMedia)

Diddy wrote a letter to corporate America asking for them to spend fairly with Black owned media.

He said GM spent $3 billion in advertising in 2019 but only spent $10 million with Black owned media.

He wrote, if the Black community represents 15% of your revenue, Black owned media should receive at least 15% of the advertiser spending.

Then Twitter reminded Diddy all the times he didn’t properly compensate his own artists.

Is this a good example of good message, wrong messenger?


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