A-Rod Marketing Makeup for Men
May 24, 2021 10:29AM EDT
Alex Rodriguez is sharing his new makeup for men.
The ex-baseball star has teamed up with the wellness brand Hims & Hers to market ‘The Blur Stick,’ which is a concealer.
A-Rod explained, “I wanted to create a product that solved an issue I faced every day. I realized as I was jumping from meeting to meeting, I needed something quick and easy in my routine to conceal blemishes or razor bumps.”
The Blur Stick is available in eight different shades and is meant to help normalize skin-focused makeup for men by “breaking through stigmas and addressing ’embarrassing’ topics head-on.”
The Blur Stick is 22-dollars at Forhims.com.
Men: Would you wear makeup for men? Women: Would you want your man to wear makeup?
More about: